Business and marketing planning

Where are you taking  your business ?

 A Business Plan is the most holistic approach to business development.   A comprehensive business plan defines where you are now, where you want to go in the future and articulates the means by which to achieve objectives and long term success. It’s a blue print for the future of your business.

Why plan?

Planning identifies both market opportunities and challenges, and provides strategies with clearly defined objectives, implementation schedule and budget.   Your business outcomes are more assured.  Costly reactive, ad hoc activity  resulting in wasted expenditure are reduced – increasing your business profitability, long term viability and overall success.

 Strategic Business Plans    

Our Strategic Business Plans contain:

  • Business Summary
  • Marketing Plan Summary
  • Operational Plan
  • Financial Plan
  • Risk Assessment
  • Organisational Structure
  • Summary Action Plan.. and feature several stand alone sections useful for other business purposes such as investment applications.

 Strategic Marketing Plans

Our Strategic Marketing Plans align with your business objectives. It is your customer and product/service blue print. They are an integrated and thorough examination of the market in which your business operates and your customers with strategies and implementation plan provided in a measurable and documented framework.
Typically our Strategic Marketing Plans include assessment of:

  • Market Overview
  • Current marketing activity
  • Opportunities and Threats
  • Objectives
  • Strategies
  • Action Plan
  • Evaluation/ Measurement

How much does this cost?

Planning fees can vary depending on client requirements and their availability of market and customer research. If you would like to know more please call Anne on 1300 560 277 for an obligation free discussion.

We look forward to assisting you.
Anne Sorensen is Director of Marketing Is Us, a specialist marketing consultancy dedicated to facilitating business growth by providing strategic marketing solutions. She holds a Bachelor of Business (Marketing), MBA and is a Certified Practising Marketer with the Australian Marketing Institute. E:

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