As we explore the digital realms, for business and marketing there are important implications of remembering history. However businesses just need to focus on their customers and identify what they are doing to fully leverage this opportunity.
As we explore the digital realms, for business and marketing there are important implications of remembering history. However businesses just need to focus on their customers and identify what they are doing to fully leverage this opportunity.
Small business owners tend to be passionate. With our businesses forming such a significant part of our lives, it wasn’t surprising that passion was a recurring theme at last week’s National Small Business Summit held in Brisbane.
It’s Seth Godin’s birthday, but he doesn’t want any hoopla. So he has given his birthday to MyCharity:Water. We can make a difference. Happy Birthday Seth!
Our response to a recent article about social media was published in BRW this week and judged ‘Letter of the Week’.
For businesses, blogging is a means of engaging customers, sharing information and feedback, and most importantly, building relationships. Blogs can also be a great source of information and inspiration useful to your business. I recently asked several colleagues to name their favourite blogs. Their responses with my own favourites are listed below.
If likened to musical styles, some may think of accounting firms more as Barry Manilow than the Grateful Dead. However I recently heard about the social media activity of Deloitte Australia, a member of the global Deloitte Touche Tohmatsu network and one of the big four accounting firms.It is a remarkable story – and if you’re a larger organisation, it may just get you rockin’ toward social media.
Today is Linchpin Raise The Flag Day! Following the success of Seth Godin’s book Linchpin, today more than 5,600 people in 90 countries will attend one of 791 meet ups. It’s a way of Seth fans to meet and connect in person and to ‘talk, challenge and inspire’. Features five of our favourite Seth Godin blog posts.
In developing marketing strategies to grow their business, owners often have many questions. Here are five marketing questions we’re frequently asked. We hope you find the responses useful in development of your marketing strategy.
So many books .. so little time!
With 2010 nearly half way over, this week we feature some of our favourite books read so far this year.Providing a great mix of management, marketing and inspiration to apply in your business, they are all highly recommended!
This week we dedicated our enewsletter, StratEgy, to YouTube which turned five in May! Established as a site where anyone can upload and share their videos with the world,YouTube today is a thriving community, attracting more than two billion views daily. A useful communications channel and a fantastic resource for businesses, here are some of our favourite YouTube vid’s.